Open letter to Airtel

I am still an Airtel customer and even a minority share holder inspite of this and this! Not just me, my entire family[family here means me, my mom, dad and sis] is an Airtel family.

Sis messaged, she wanted a prepaid recharge for 50 rupees.
Being an uber-cool techie and an airtel broadband subscriber, rather than going to a corner shop, logged in to airtel. Clicked "Recharge Prepaids"

It asks for my mobile number, amount to be recharged and the mobile number to be recharged.
It also has a image verification where one has to enter the string that is shown.

Even though I typed it right, it gave an error message that I did not enter the string properly.
It was throwing the same "string not matched" error even after several permutuations and combinations.

Okie, I will give it the benefit of doubt and I could be visually challenged, may be a sticky finger, or faulty key board, but once if i type the string wrong, shouldnt it give me another string rather than the same string??!!

Then it says, you are a first time mchek user and sends a pin to my mobile number.
I am supposed to fill this up in the website. Once filled it prompts me to enter a new mchek number of my choice.

Now i am clueless what should i do? No instructions on how many characters or could it be alphabets or numericals or alphanumeric!! Only after typing something wrong an instruction pops up enter six digit number.

Then it asks to enter my credit/debit card number. After entering, it asks for my expiration date and then the CVV number. Only to get rejected with an error message.[May be cause i was using a ICICI debit card and RBI said it is a foreign bank! :)]

Imagine, All this for the sake of recharging for FIFTY RUPEES, which I can do it in less than five minutes by walking across the street.

Whereas in their post paid bill payment, all it asks is how do you want to pay?
Once when you choose netbanking,it asks for the service[mobile or broadband], airtel number, and  the bank.

Once the bank is chosen, it is redirected to the bank payment gateway.
Why cant the same mechanism used for prepaid customers? Ask the number, amount, bank, take to payment gateway of the bank, get the money,give the talktime.

Dear Airtel folks, I really wonder who designs your systems, who tests them, and who signs off the user acceptance system and do you ever use what you created? Do you people ever heard of something called as "In simplicity there is no complexity"

Either get a new IT partner or make sure your current IT partner is worth the money  he is charging you.
Or stop investing money in building such systems, which could be used for acquisitions!

P.S
Let me run to the corner shop before my little sissy starts writing a open letter to my mommy about my insensitivity towards recharging her mobile!

P.S. P.S
Hope my current employer is not offering the IT services to airtel and have not put my foot where my mouth is!